Lead AI Engineer I

Job requirements

Experience Range: 4 to 6 years of experience in AI/ML engineering, including hands-on expertise in digital analytics optimization Key Responsibilities:

Design and implement advanced AI and machine learning models to optimize digital analytics and enhance customer journey processes, achieving measurable improvements in conversion rates and user engagement

Develop, validate, and deploy algorithms for digital marketing analytics, ensuring robust performance and actionable business insights

Utilize platforms such as Tableau, Adobe Analytics, and Optimizely to analyze and visualize digital data, delivering data-driven recommendations to stakeholders

Configure and manage A/B testing platforms including Adobe Target and Google Optimize to support experimentation and drive data-driven decision-making

Monitor, refine, and scale statistical models to maintain accuracy and performance within digital optimization initiatives

Lead AI/ML project delivery, ensuring alignment with organizational goals and timely completion

Research and adopt emerging technologies in AI, machine learning, and digital analytics to continuously improve optimization strategies

Required Skills:

Proficiency in Tableau for data visualization and analytics

Advanced knowledge of statistics and statistical modeling

Hands-on experience with Optimizely for experimentation and personalization

Experience with Adobe Target for A/B testing and personalization

Technical expertise in digital marketing analytics platforms

Advanced skills in Adobe Analytics for data collection and reporting

Experience with Google Optimize for digital experimentation

Programming skills in Python or R for machine learning model development

Preferred Skills:

Experience with machine learning frameworks such as TensorFlow or PyTorch

Knowledge of cloud-based analytics platforms (AWS, Azure, GCP)

Familiarity with advanced data engineering techniques for large-scale analytics

Expertise in predictive modeling for digital marketing optimization

Background in integrating AI solutions with CRM or marketing automation tools

Desired Qualifications:

Bachelor's degree in Computer Science, Information Technology, Data Science, or a closely related discipline

Certification in AI/ML technologies such as TensorFlow Developer Certificate or AWS Certified Machine Learning Specialty

Certification in digital analytics platforms such as Adobe Analytics Expert or Google Analytics Individual Qualification

Additional Information: Immediate joiner required